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Producing stills or videos for clients is expected in this industry. Why not create the product as well? We take pride in investing our energy in tackling new horizons and giving our team the creative freedom they crave. This project is a prime example of our creative independence. We wanted to create clothes for our quirky audience and set the product's tone and visual campaign. Not only are crop tops inspired by 90s American gangster rap culture, but they also serve as a fashion beacon for those who crave individuality.
The visual representation created for this duo's artistic endeavor evokes emotions through a simple but impactful series of motion and still images. These images enhance the meaning and message behind the duo's musical compositions, which address the issues of economic and social inequalities as well as violence in our society. The use of artisanal printing techniques and attention to detail heightens the emotional impact of the work. Our team was able to produce substantial visual content for social media platforms within a limited budget, showcasing creativity and production expertise. The end-result is a visually striking and emotionally charged series of images that effectively conveys the message of the duo's music.